New Desktop Update

Act! Premium 27.1 Now Available

Act! Premium v27.1, released on May 28, is a focused update that enhances productivity, administration, and overall system reliability. It introduces several useful plugins, including tools for bulk reassigning activities, cleaning up orphaned records, managing SQL services directly within Act!, and automatically creating histories for linked contacts.

The release also includes key enhancements such as improved duplicate checking for primary contacts and better mail merge personalization.

In addition, multiple bug fixes address issues with Outlook integration, navigation, and application stability. Overall, v27.1 delivers practical improvements that streamline workflows and maintain system performance.

Learn More about Act! Premium 27.1
 

The Power of Online Surveys

Turm Customer Feedback into
Better Business Decisions

The blog explains how businesses can turn customer feedback into smarter, data‑driven decisions by treating it as a strategic asset rather than passive input. It emphasizes collecting feedback from multiple channels, organizing it within a CRM, and analyzing it to identify patterns, pain points, and opportunities. By prioritizing actionable insights, companies can improve products, refine customer experiences, and align decisions with real customer needs. Acting on feedback not only drives innovation but also strengthens loyalty and retention. Ultimately, the article highlights that consistent, structured use of customer insights enables businesses to stay competitive, responsive, and focused on delivering meaningful value.

The Business Benefits of Online Surveys
 

Mid-May Cloud Update

APC 26.10 Features & Fixes

The APC26.10 update for Act! Premium Cloud focuses on enhancing usability, AI capabilities, and platform stability. A key highlight is the improved AI History Summary, now more visible and structured into three sections—Overview, Key Moments, and Next Steps—making it easier for users to review contact relationships and take meaningful action. The update encourages wider adoption of this feature by integrating prompts directly within contact records. In addition, several bug fixes address issues with contact duplication, activity visibility across users, and sequential field behavior in custom tables. Overall, the release strengthens AI-driven insights while ensuring a smoother, more reliable user experience.

Learn More about APC26.10
 

Acting Smarter

AVA Chatbot and the Act! AI Roadmap

The blog introduces Ava, a new AI‑powered virtual assistant now available on Act.com, designed to enhance the website experience for visitors. Ava delivers real-time responses to questions about products, pricing, and features, helping users quickly find relevant information and stay engaged. It acts like a digital “salesfloor presence,” guiding visitors through the site, recommending appropriate Act! solutions, and directing them to key resources such as demos, trials, and support pages. Ava can also escalate conversations to live sales or support staff with full context. Overall, it represents Act!’s growing investment in AI to improve customer interactions and streamline the buying journey.

Learn More about AVA and Act! AI Roadmap
 
  • Pull Yourself Up: A pragmatic CRM adoption analogy
  • It's Time to Complete Your Move to Act! Advantage: Get More Features with Same Familiar Experience
  • A Conversation on Automation and Smarter Businesses
  • Act! Premium Cloud Updates - Late April (APC26.09)
  • The Top Five Reasons to Give Your Email List a Much‑Needed Bubble Bath
  • Understanding Act! Cloud Storage Limits & Overages
  • Act! Advantage - New Act! Payment Processing Now Available!
Read Past Newsletters
 

FREE WEBINAR

Find Out What Customers Really Want

Use surveys to spot opportunities and issues.

Join us on June 18 at 1:00 PM ET for a free webinar on how customer surveys can help you do more than collect opinions. When designed well, surveys can reveal customer needs, uncover service issues, identify sales opportunities, and give your team a clearer picture of what people are actually thinking.

In this practical session, we’ll explore how to turn survey responses into useful CRM action, including how lead triggers can help you follow up automatically when someone answers a question a certain way. You’ll see real examples of how feedback can become a smarter, faster path to better customer conversations, stronger relationships, and more informed business decisions.

SAVE YOUR SPOT
 
Play 

May's Deep Dive Webinar - Email Verification

Play 

Podcast with Ken Quigley on Small Business Strategies

Play 

April's Deep Dive Webinar - New & Novel ways to use Webforms.

 
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